Introduction
The way people discover and shop for beauty is constantly evolving, and we’re evolving with it. We’re excited to announce that INGLOT is now officially available on TikTok Shop Poland, joining the platform from day one of its launch on June 15, 2026.
This milestone marks another step in our digital journey, bringing the INGLOT shopping experience closer to our community and making it easier than ever to discover, explore, and purchase our products without ever leaving the TikTok app.
The Evolution of Beauty Commerce
TikTok has become one of the world’s most influential platforms for discovering beauty trends, learning new techniques, and finding authentic product recommendations. Millions of users turn to creators every day for inspiration, making the platform a natural home for beauty brands.
With TikTok Shop Poland, that journey no longer ends with inspiration. Customers can now move from watching a product in action to completing a purchase in just a few taps, creating a faster and more intuitive shopping experience.
For INGLOT, this is a natural evolution of how we connect with beauty lovers around the world.
The INGLOT TikTok Shop Experience
At launch, our TikTok Shop experience focuses on everything that makes INGLOT unique.
Customers can discover our bestselling products and latest launches through engaging shoppable videos, interactive LIVE shopping events, and exclusive content created in collaboration with beauty creators.
By combining education, entertainment, and shopping in one place, we’re creating a more engaging way to experience the INGLOT brand while helping customers find products that suit their individual style and needs.
Expanding beyond Poland
While TikTok Shop Poland is where this exciting journey begins, it’s only the first step in our broader European expansion.
We’re already working on bringing the INGLOT TikTok Shop experience to additional markets, with the United Kingdom next in line, followed by other European countries. As TikTok Shop continues to grow across Europe, we look forward to making our products more accessible and creating new ways for customers to discover the INGLOT brand.
Creating the Future of Social Commerce
The launch of TikTok Shop Poland represents more than a new sales channel—it’s an opportunity to build stronger connections with our community through authentic content, creator partnerships, and innovative shopping experiences.
In the months ahead, we’ll continue expanding our product offering, experimenting with new content formats, and refining the customer journey to make shopping with INGLOT even more inspiring, interactive, and convenient.
As digital commerce continues to evolve, we’re excited to be part of shaping the future of beauty shopping—one that brings inspiration, creativity, and purchase together in a single experience.
“TikTok Shop shortens the journey from inspiration to purchase to just a few seconds, all within a single app. It also gives us clear attribution, allowing us to understand which content truly drives sales. We are starting in Poland, with plans to expand into other European Union markets and the United Kingdom in the next phase.”
Andrzej Makara
Digital Marketing Manager, INGLOT
