Introduction
Choosing the right foundation shade online can be challenging, especially when it comes to identifying your skin’s undertone. To make the process easier, INGLOT has introduced an interactive Shade Finder tool on its e-commerce platform, helping customers find their match in the Long-Lasting Velvet 2in1 Face Foundation & Concealer range.
A Simpler Way to Find Your Shade
The Shade Finder guides users through a short questionnaire designed to identify a suitable shade based on skin tone depth, undertone and individual preferences. The tool helps customers navigate the 36-shade range, taking the guesswork out of choosing complexion makeup online.
By making shade selection more intuitive, INGLOT aims to help customers feel more confident when choosing products digitally.
Personalised Guidance for Online Shopping
Finding the right foundation shade involves more than matching light or deep skin tones. Undertones also play an important role in achieving a natural-looking result. The Shade Finder helps users consider these factors and narrow down the options to find a shade that better suits their complexion.
This digital solution is part of INGLOT’s ongoing commitment to improving the online shopping experience. By making product selection clearer and more accessible, the tool can help reduce uncertainty during the purchasing process and support more informed buying decisions.
Discover Your Match
The Shade Finder brings personalised product guidance directly to INGLOT’s online store, making it easier to explore the Long-Lasting Velvet 2in1 Face Foundation & Concealer collection.
Ready to find your shade? Visit INGLOT’s official e-commerce website and try the new Shade Finder tool.



